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本文来源:曼朗 发布时间:2015-09-10 分享:
搜索引擎营销公司介绍软文与搜索引擎有着非常密切的关系,现在软文多由用户在搜索引擎搜索而得到,所以关键词对软文很重要,但软文的标题也尤为重要。所以,现在一些软文标题特针对搜索引擎而设计。那么,针对搜索引擎,该怎么设计好软文的标题呢?
,确定关键词。软文的内容形式不一,有新闻式软文,也有博客式软文,还有专为排名而设计的软文等;但是软文的标题就显得尤为重要,要想设计一个好的标题,首先入手的还是要确定软文的关键词。
第二,标题应该含有已经确定好的关键词。
第三,控制标题字数。上海seo网络推广表示为了提高搜索引擎排名,一般网站编辑要求软文标题的长度在18-22字之间,更长不得多于30字,因为过长的标题可能会在搜索引擎中难以正常显示,而标题长度过短则会容易与其他软文混淆,难以分辨。
第四,设计好的标题要加粗加斜,或下划线等强调标识符,可以让软文更容易被搜索到。
第五,网站优化推广中,将软文标题设计在网页标题中,这样便于搜索。
第六,标题的唯①性检测。搜索引擎营销公司介绍设计好的标题一定要在搜索引擎中检索,查看是否有相同标题,如有相同,搜索引擎结果会将其标红。
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